Dandelion Salon

What was in the way

Colour work worth photographing, presented in a grid that made it look like everyone else’s.

The approach

Editorial, warm, all texture. The colour work is given room to be looked at rather than crammed into a gallery block.

In the build: Editorial layout, stylist roster, texture-led art direction.

Built from content, not a template

Every site we make starts from real footage and photography of the actual business — in this case pulled from their own feed — rather than a theme with the logo swapped. That process is here.

And made readable to Google

Video is invisible to a search engine, so we transcribe and describe what is on screen and publish it as real text behind the media. The SEO layer, in plain words.